The Founder
Jay Howes
Raising the Standard is led by Jay Howes, a practical operator with a career built on delivering excellence within high-stakes hospitality environments. Jay moves beyond the abstract, focusing on the commercial realities of running a successful hospitality business in the UK.
His approach is direct and unsentimental: profitability is driven by standards, and standards are maintained through structure, accountability, and commercial sharp focus. Jay works alongside founders and owners to implement systems that protect margins and elevate the guest experience across the four core pillars of People, Profit, Practices, and Protection.
Jay Howes, the operator behind RTS Ops, brings a wealth of frontline experience to the UK hospitality consultancy space. Having led high-volume venues and complex teams, Jay understands that true profitability is born from rigorous standards and personal accountability.
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His consultancy doesn't offer abstract theories but rather tactical, standard-driven solutions designed for the high-pressure environment of professional hospitality.
Practical Experience Driven by Operational Excellence
Our focus is on the commercial reality of running a hospitality business. By aligning people, profit, practices, and protection, we ensure that every pillar of your operation is structurally sound.
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This practical focus allows hospitality founders and owners to step back from the daily minutiae, confident that their systems are robust and their teams are delivering against a clearly defined, high-standard strategy across all departments.